BISB Episode 008: Events rock!! And here’s how to rock them to grow your #business. Laura and Brian walk you through the steps of hosting a successful business event including planning, marketing, hosting, and followup. We’ll also introduce Dan Kennedy and his book “No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing For Non-Direct Marketing Businesses.” And we’ll how text messaging with a service like “FixYourFunnel” ( can help you capture leads and improve attendance at your #events, both online and offline!